Get Clarity for Your Content with the Google Style Guide

Create quality content. This is something that Google has been stressing for years now. Of course it s an incredibly subjective statement that many legal marketers find nebulous to say the least. The word quality can mean a lot of different things to different people depending on who you ask. Fortunately, Google finally decided to shed [ ] The post Get Clarity for Your Content with the Google Style Guide appeared first on Best Legal Practices.
https://bestlegalpractices.com/google-style-guide/

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Finding Domains for Legal News Backlinks (Original Research)

A big part of many law firms blogging regimen is covering recent legal news. It s an excellent way to offer your opinion and insight on current events, and it can be instrumental in generating new leads. According to Imarc, 33 percent of legal consumers begin their search for a law firm by using online resources. [ ] The post Finding Domains for Legal News Backlinks (Original Research) appeared first on Best Legal Practices.
https://bestlegalpractices.com/legal-news-backlinks/

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Updating Old Content – How to Give Your Blog Posts a Facelift

Blogging is great and is often integral to the success of a legal marketing campaign. Tech Client even found, Featuring a blog as a key part of your website will give you a 434 percent better chance of being ranked highly on search engines. That s pretty amazing! But if you had to point out one [ ] The post Updating Old Content How to Give Your Blog Posts a Facelift appeared first on Best Legal Practices.
https://bestlegalpractices.com/updating-old-content/

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The Most Popular Social Networks (Besides Facebook)

Your law firm is likely to use social media marketing (SMM) in some form to reach your audience, generate leads and so on. Who doesn t? But when you re spending a considerable amount of time and energy on SMM, you want to be sure that it s on the right networks. By this I mean using the [ ] The post The Most Popular Social Networks (Besides Facebook) appeared first on Best Legal Practices.
https://bestlegalpractices.com/popular-social-networks/

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Generate Instant Content Ideas with Soovle

Whether it s a blog post, a video, an infographic or any other piece of content, your initial task is to come up with an idea. This of course can be easier said than done, especially if you ve been at it for awhile. Sometimes the ideas just won t flow and you re at a loss as to [ ] The post Generate Instant Content Ideas with Soovle appeared first on Best Legal Practices.
https://bestlegalpractices.com/generate-content-ideas-with-soovle/

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Making Sense of Direct Traffic

Understanding your law firm s web traffic and where it s coming from is incredibly important. This lets you know how visitors are finding you, which marketing tactics are most effective, etc. While traffic sources like organic search, social, referrals and email are all pretty straightforward, some legal marketers are little perplexed as to what exactly direct [ ] The post Making Sense of Direct Traffic appeared first on Best Legal Practices.
https://bestlegalpractices.com/direct-traffic/

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Simplify Keyword Variations with the LSI Keyword Generator

Although keywords don t carry nearly the same weight as they used to for SEO, they re still important. Backlinko s research on Google s 200 ranking factors explains that having a keyword appear more than any other likely acts as a relevancy signal. They even list it as number 15 out of 200. But here s the thing. We [ ] The post Simplify Keyword Variations with the LSI Keyword Generator appeared first on Best Legal Practices.
https://bestlegalpractices.com/keyword-variations/

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