These Factors Could Be Raising Your Bounce Rate

There are innumerable factors that impact your law firm s conversions. One of the biggest is your bounce rate, which is the percentage of visitors to a particular website who navigate away from the site after viewing only one page. Having a high bounce rate means that a large portion of your visitors are landing on [ ] The post These Factors Could Be Raising Your Bounce Rate appeared first on Best Legal Practices.
https://bestlegalpractices.com/factors-raising-your-bounce-rate/

Advertisements
Standard

Which Content Mediums Are Working Best in 2017?

For the most part, content marketing is something that lawyers are passionate about and serves as an effective strategy for generating steady leads. An infographic from Point Visible even found, 60 percent of B2C marketers are extremely or very committed to content marketing. The only issue is that it s such is a wide umbrella. So [ ] The post Which Content Mediums Are Working Best in 2017? appeared first on Best Legal Practices.
https://bestlegalpractices.com/content-mediums/

Standard

Gain Key Insights into Visitor Behavior by Using Heatmaps

The use of analytics has spread like wildfire over the past few years. According to Forbes, Spending on marketing analytics—quantitative data about customer behavior and marketplace activities—is expected to leap from 4.6 percent to almost 22 percent of marketing budgets in the next three years, representing a 376 percent increase. One particular form of analytics [ ] The post Gain Key Insights into Visitor Behavior by Using Heatmaps appeared first on Best Legal Practices.
https://bestlegalpractices.com/using-heatmaps/

Standard

Optimize Your Copy with These SEO Copywriting Hacks

SEO is arguably the most important marketing strategy in existence. With 93 percent of online experiences beginning with a search engine, law firms want to do everything possible to climb the rankings and appear for targeted keyword phrases. Although there are numerous ways to accomplish this, SEO copywriting should be a top priority. The way you [ ] The post Optimize Your Copy with These SEO Copywriting Hacks appeared first on Best Legal Practices.
https://bestlegalpractices.com/seo-copywriting-hacks/

Standard

5 (Not So Obvious) Factors That Impact Your Legal Site’s Credibility

When someone lands on your law firm s website, one of your key objectives is to quickly gain their trust. This is what keeps them exploring and ultimately increases their odds of contacting you for your legal services. When it comes to gaining credibility, there are a plethora of different factors that are involved. There are [ ] The post 5 (Not So Obvious) Factors That Impact Your Legal Site s Credibility appeared first on Best Legal Practices.
https://bestlegalpractices.com/legal-sites-credibility/

Standard

Doing LinkedIn Content Marketing the Smart Way

LinkedIn is interesting because of the fact that it has 500 million users, but only 3 million share content on a weekly basis. This gap presents an opportunity for legal marketers and makes it easier to grab the attention of your audience than it typically is on other networks such as Facebook and Twitter. Therefore, LinkedIn [ ] The post Doing LinkedIn Content Marketing the Smart Way appeared first on Best Legal Practices.
https://bestlegalpractices.com/linkedin-content-marketing/

Standard

How to Use the SERPs.com Free Keyword Rank Checker

Search engine rankings more specifically, Google s search rankings are the focal point of most law firms SEO campaign. They obviously want to know where they re ranking at any given time for a particular keyword. You can of course scroll through the search rankings manually to find where you rank, but this can quickly [ ] The post How to Use the SERPs.com Free Keyword Rank Checker appeared first on Best Legal Practices.
https://bestlegalpractices.com/keyword-rank-checker/

Standard