7 Social Media Tasks Your Law Firm Can Outsource

Upwork, Elance, Guru, etc. These are all platforms where you can quickly find virtual assistants (VAs) that span the globe. This has proven to be incredibly beneficial for marketers across multiple industries but is a godsend for legal marketers who are often swamped with never-ending tasks. Considering that social media marketing is notoriously time-consuming, let s [ ] The post 7 Social Media Tasks Your Law Firm Can Outsource appeared first on Best Legal Practices.
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What Should Be Above the Fold on Your Law Firm’s Website?

There are numerous components of effective law firm web design. One of the most important is choosing what to include above the fold of your site. If you re unfamiliar with this concept, above the fold is simply the portion of a web page that is visible in a browser window when the page first loads. In other [ ] The post What Should Be Above the Fold on Your Law Firm s Website? appeared first on Best Legal Practices.
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3 Ways to Increase Your Law Firm’s Branded Search Volume

I m sure you know by now that exposure in search engines is everything. The more visibility you have, the more leads you re going to generate and the more clients you re going to land. But there s one aspect of SEO that you might not be all that familiar with branded search. It s quite simple really. [ ] The post 3 Ways to Increase Your Law Firm s Branded Search Volume appeared first on .
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Top 5 Things Visitors Want to See on Your Law Firm’s Homepage

Your law firm s homepage is vitally important and can essentially make or break you from a conversion standpoint. The issue is that 77 percent of digital agencies believe that poor website user experience is a weakness for their clients, making poor user experience the most significant weakness agencies identified. So how can you improve this? [ ] The post Top 5 Things Visitors Want to See on Your Law Firm s Homepage appeared first on .
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Improve Your Law Firm’s Homepage Conversion Rate with These Psychological Principles

Your law firm s conversion rate is everything. But did you know that only about 22 percent of businesses are satisfied with their conversion rates? That s not ideal. And when it comes to specific pages on your website, your homepage is arguably the most important to address. After all, that s where the bulk of your traffic [ ] The post Improve Your Law Firm s Homepage Conversion Rate with These Psychological Principles appeared first on .
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Why Your Law Firm Needs a Content Amplification Strategy

If you ve been legal blogging or content marketing for any length of time, you re probably aware of just how much competition is out there. It s brutal, and it s only getting worse. Not to be pessimistic, but the Internet has never been more saturated with content, and rising above the noise has become incredibly daunting. Let s [ ] The post Why Your Law Firm Needs a Content Amplification Strategy appeared first on .
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Should Your Law Firm Use Facebook Advertising? (A Data-Driven Answer)

I think most legal marketers would agree that Facebook is a potent marketing platform. If you re looking to reach a large scale audience (there were 1.86 billion monthly active users in the fourth quarter of 2016), look no further than Facebook. But here s a question. Should you experiment with Facebook advertising where you pay money for [ ] The post Should Your Law Firm Use Facebook Advertising? (A Data-Driven Answer) appeared first on .
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