5 Types of Middle-of-Funnel Content to Help Nurture Leads

There’s a lot that takes place between the time that a prospect first becomes aware of your legal brand and when they actually convert into a client. According to Square 2 Marketing, “On average 73 percent of leads are not sales-ready, 50 percent are qualified leads but not ready to buy and 79 percent never convert […] The post 5 Types of Middle-of-Funnel Content to Help Nurture Leads appeared first on Best Legal Practices.
https://bestlegalpractices.com/middle-of-funnel-content/

Advertisements
Standard

4 Reasons Why Your Law Firm Should Start a Client Referral Program

Client acquisition is the number one priority for many law firms. And there are countless ways to go about it. But rather than always funneling money into marketing, you can often let your existing clients do the work for you. In fact, many law firms find that a client referral program is incredibly effective for […] The post 4 Reasons Why Your Law Firm Should Start a Client Referral Program appeared first on Best Legal Practices.
https://bestlegalpractices.com/client-referral-program/

Standard

4 Reasons Why Your Law Firm Should Start a Client Referral Program

Client acquisition is the number one priority for many law firms. And there are countless ways to go about it. But rather than always funneling money into marketing, you can often let your existing clients do the work for you. In fact, many law firms find that a client referral program is incredibly effective for […] The post 4 Reasons Why Your Law Firm Should Start a Client Referral Program appeared first on Best Legal Practices.
https://bestlegalpractices.com/client-referral-program/

Standard

How Important is Keyword Density in 2018?

Keyword density is defined as, “The percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page.” For years, this was considered one of the most important factors for where pages ended up ranking in search engines. This gave rise to the notorious practice […] The post How Important is Keyword Density in 2018? appeared first on Best Legal Practices.
https://bestlegalpractices.com/keyword-density-2018/

Standard

Why You Should Create Content for All 3 Phases of the Client Journey

The visitors that land on your law firm’s website can be at very different places in terms of their readiness to convert. Some may simply be performing a bit of initial research, while others may be ready to contact you right away and have you handle their case. In other words, they’re at different phases […] The post Why You Should Create Content for All 3 Phases of the Client Journey appeared first on Best Legal Practices.
https://bestlegalpractices.com/3-phases-client-journey/

Standard